Boost Your Business with Paid Ads

Health Coach Academy, Yuri Elkaim, podcast

Organic Growth is 100% Possible…with Time

The Common Obstacle that Health Professionals Face in Growing Their Business

 

Yuri Elkaim Notable Quotes

“If people have a client acquisition problem, most often, it’s an offer issue or messaging issue. And the messaging and the offer stem from who you are serving.”
Yuri Elkaim

“If there’s no problem, no one’s seeking a solution for that.”
Yuri Elkaim                                      

“If no one knows who you are, no one’s doing business with you.”
Yuri Elkaim  

“A lot of health professionals can help a lot of people, and that’s a double-edged sword. Just because you can doesn’t mean you should.”
Yuri Elkaim  

 

Episode Summary

Wanting to build your brand organically will attract your potential audience and give them the chance to get to know you, like you, and eventually build their trust in you…but it will take time to consistently get in front of your ideal client, and it can take anywhere from a few months to a few years. Luckily, there’s a way to speed up the process of getting in front of your ideal customer using paid traffic.

In this episode od Health Coach Academy, we’re talking to health professional, best-selling author, CEO and Founder of Healthpreneur, and paid marketing master Yuri Elkaim to de-mystify and shed some light on the reality of paid marketing: why do it, how it works, and how to do it properly.

 

Relevant Links

Healthpreneur – Website | YouTube | Instagram | Facebook

 

In this Episode of Health Coach Academy

  • Omar introduces the episode’s guest, Yuri Elkaim (01:09)
  • Check out Omar’s Business-Building Podcast Course! (02:14)
  • Yuri Elkaim’s origin story: who he is and what he does (03:07)
  • Recognizing the need to get business help (11:06)
    • The field of dreams doesn’t exist online (12:44)
    • We need to be as good in business as we are with our technical ability (14:14)
  • Dealing with impostor syndrome as a transitioning entrepreneur (15:08)
  • A common, overarching theme among health professionals (20:40)
    • A pervasive lack of clarity (21:14)
    • An immature mindset towards business success (26:40)
    • A gaping hole in skillset (26:50)
  • Getting past the obstacles health professionals face in their business (29:02)
  • The pros and cons of both organic and paid marketing (32:22)
    • The benefits of having paid traffic (34:26)
    • The downside of paid traffic (37:46)
    • For long-term brand-building: content and social (38:27)
    • Paid traffic fills in gaps quickly when done properly (41:35)
  • Yuri Elkaim’s advice on getting traffic and building your brand (43:18)
  • Where to find Yuri Elkaim and keep up with his work (46:10)

 

Don’t forget to check out!

The Art of Sugar-free Cooking: Recipes for Healthy Living by Omar Cumberbatch

Enjoyed this podcast? Picked up a lot of helpful tips and tricks to make your weight loss journey more fun and enjoyable? Hop on to iTunes for more episodes!